산업 /
And the [Rx] Winner Is...
Daewoong Pharma has become the number-one prescription drug manufacturer in Korea in terms of EDI claim-based revenue in the first half of this year, according to data released by the Health Insurance Review Assessment and Service.
Daewoong saw its prescription sales rise in the first half, representing 236.9 billion won (KRW).
Dong-A Pharmaceutical recorded EDI claim revenue of 236.7 billion won in the first half, while Hanmi, Handok and Novartis Korea all recorded sales of over 200 billion won.
Looking at the individual product level, Plavix of Sanofi Aventis Korea ranked as number one, at 55 billion won, followed by Styrene (43.4 billion) of Dong-A and Olmetec (42.3 billion, including Olmetec Plus) of Daewoong.
Enjoying their two-time consecutive 'wins', Daewoong has clearly solidified their Rx lineup of Gliatilin (28.3 billion), Gasmotin (24.6 billion), Albis (23.2 billion), Olmetec Plus (21.4 billion) and Olmetec (20.9 billion).
Coming very close to Daewoong, the second-place Dong-A has generated revenue from the domestic 'blockbuster' drugs - Styrene (43.4 billion), Plavitol (20.8 billion) - as well as from the non-covered (insurance wise) products such as Zydena.
Hanmi's Amosartan (18.8 billion) has continued to hold, but their Amodipine has lost its flair, dropping from 28.4 billion to 22.9 billion.
Handok's co-marketing effort of Plavix (of Sanofi Aventis Korea) is noticeable, but their lack of in-house Rx products certainly has slowed down their growth.
Looking at the year-over-year growth ranking, Novartis Korea tops at 23.2%, followed by SamJin (20.5%), Janssen Korea (18.5%), and Chong Kun Dang (16.3%). Domestic companies lead by Green Cross (13.0%) and Ildong (12.6%) deserve a special attention.
However, Choongwae's leading drug Ganaton has dropped from 20.1 billion won of EDI claim revenue to 16.6 billion, due to the patent expiration and subsequent appearance of competing generic products.
In case of foreign companies operating in Korea, Novartis has remained as No.1 firm, thanks to their original drugs - Glivec (41.8 billion) and Diovan (24.6 billion).
MSD Korea (133.6 billion) and Bayer Korea (118.9 billion) have clearly made their presence in the prescription drug market, while the 'traditional' winners such as Pfizer Korea (183.5 billion, down 9.2%) and GSK Korea (159.9 billion, up 0.9%) have comparatively fared not so brilliant.
2010 1H Rx Drug Sales by Pharma Companies (Domestic, Foreign Included)
Based on EDI Claim Data by Health Insurance Review Assessment and Service
Unit: Million Won (KRW)
Rank
Year 2009
Amount
Year 2009
Amount
Year 2010
Amount
YoY
Full Year
1st Half
1st Half
% Chg
1
Daewoong
468,050
Daewoong
224,081
Daewoong
236,858
5.7
2
Dong-A
440,088
Handok
215,722
Dong-A
236,682
14.0
3
Hanmi
431,802
Hanmi
212,903
Hanmi
215,462
1.2
4
Handok
430,786
Dong-A
207,605
Handok
205,216
-4.9
5
Novartis Korea
348,150
Yuhan
168,541
Novartis Korea
210,441
23.6
6
Pfizer Korea
346,150
Pfizer Korea
168,056
Pfizer Korea
183,494
9.2
7
Yuhan
334,307
Novartis Korea
162,967
Yuhan
169,844
0.8
8
GSK Korea
322,939
GSK Korea
158,423
GSK Korea
159,897
0.9
9
Chong Kun Dang
289,077
Choongwae
142,105
Chong Kun Dang
159,398
16.3
10
Choongwae
288,296
Chong Kun Dang
137,024
CJ Pharma Div
145,139
7.2
11
CJ Pharma Div
274,537
CJ Pharma Div
135,399
Choongwae
141,705
-0.3
12
MSD Korea
243,878
MSD Korea
116,716
MSD Korea
133,598
14.5
13
Bayer Korea
212,615
Bayer Korea
103,142
Bayer Korea
118,955
15.3
14
Ildong
205,950
Ildong
100,256
Ildong
112,866
12.6
15
Janssen Korea
192,109
Janssen Korea
96,000
Janssen Korea
103,196
18.5
16
AZ Korea
184,949
AZ Korea
89,715
AZ Korea
102,010
13.7
17
Shinpoong
179,923
Shinpoong
87,050
Shinpoong
90,186
-6.1
18
Jeil
167,570
Jeil
81,880
Jeil
89,340
9.1
19
Green Cross
155,680
Green Cross
75,618
Green Cross
85,420
13.0
20
SamJin
138,398
Sanofi Aventis Korea
68,614
SamJin
79,201
20.5
이탁영 특임
2010.09.04